Is Ensenada Safe Or Overhyped? What Visitors Actually Experience

Is Ensenada safe? I recently traveled to Ensenada Mexico alone, and in this post, I will share all my personal experiences with you. See my Ensenada travel guide if you want to see my trip recommendations. But if you want to know what it’s like to travel to Ensenada alone, read on!

📮 Hi Trish, wow, I envy you for living in Mexico! I am a digital nomad and entrepreneur like you. My girlfriend and I have decided that this year, we will take the leap to move to Mexico! We currently live in LA and I’m sure you’re familiar about the cost of living here. With this, we have chosen to test the waters in Ensenada Mexico. I saw on Instagram that you were there so I thought to reach out. Can you give me a general feel about Ensenada? I’m a fan of your work so any information from you is very much appreciated. Muchas gracias! I’d love to buy you a beer if we make it to the Baja!

Jord Morgan, United States

Hi Jord,

My first reason for traveling to Ensenada was all about geography confusion. I already went on a wine trip to Valle de Guadalupe (and six other wine countries in Baja California), so I wanted to understand why many articles on the Internet suggest “Ensenada wine country.”

I wanted to find out if there are vineyards and wineries inside Ensenada City, but there aren’t any within the city. It turns out that the wine countries around it/nearby (i.e., Valle de Guadalupe, Las Grullas, Ojo Liebre, and Santo Tomas ) are considered to be in Ensenada even if they are 2-4 hours away from the city.

I was also on a 3-week Baja California road trip, and Ensenada was on my itinerary. The more I stayed in Ensenada, the more I loved its culture. It is unique, and I felt like I was in Los Angeles or San Diego!

Anyway, here are my answers to the question Is Ensenada safe. If you have any questions, leave a comment below or write to me on Instagram – I’d love to hear about your journey!

Xx,
Trisha

P.S. For added safety and if you’re not confident to drive from the USA, you can also do a cruise from the West Coast to Ensenada for as low as $300 USD for 3 days!

Is Ensenada safe?

Ensenada is generally safe for travelers, especially in tourist areas where there’s a strong police presence. The city has a safety index of 90, meaning crime rates are relatively low compared to other places in Mexico. However, like anywhere, there are some risks to keep in mind:

• Pickpocketing – Low risk: Not a major issue, but it’s always smart to keep an eye on your belongings in crowded areas.
• Mugging – Low risk: Violent crime against tourists is rare, but avoid flashing valuables.
• Scams – Medium risk: Auto theft targeting tourists happens, so park in well-lit areas and use anti-theft measures.
• Natural disasters – Medium risk: The area is prone to tsunamis and droughts.

Every great trip starts with a plan—make sure TRAVEL INSURANCE is part of yours!

Is Ensenada Safe From Drug Cartels?

I’m sure you are reading this article because you’ve heard of Ensenada from friends from back home who are raving about it. It’s also super close to the US border and is one of the cheapest holiday destinations near home.

Mexico gets a bad rap for safety, and Ensenada is no exception. While violent crime is mostly cartel-related, tourists rarely get caught up in it. Cartels focus on internal conflicts. The violence in Baja California is mostly between rival groups, not random attacks on tourists.

Tourist areas have strong security. Popular spots like the waterfront, wineries, and resorts have a heavy police presence. I’ve never seen so many police cars in my life! Additionally, crime in Ensenada is predictable. Most cartel-related incidents happen in specific neighborhoods, not in tourist zones. So make sure you stick to where the tourists are!

Tourists aren’t a threat to cartels. In fact, they are important. Cartels operate on business, and tourists don’t interfere with their activities, so they’re not targeted. Authorities work to protect tourism, since it’s a major part of the local economy.

Is Ensenada Safe For Solo Female Travelers?

ABSOLUTELY! As a woman traveling alone, I felt safe in Ensenada. I didn’t even see American or Canadian travelers in the area, which made me realize that despite its popularity, it is still a famous travel destination for Mexicans.

There were always police everywhere (as on every street) and when I see this in Mexico, I feel like heavy police presence means something (bad) is going on. But this isn’t the case in Ensenada.

The cars are friendly to pedestrians, making it the absolute best destination for families traveling with kids. You will also see a lot of kids (foreign and Mexican) until late!

As usual, when writing articles involving “safety,” I don’t just share my personal experiences. I also share facts, a.k.a. those travel advisories we see on the Internet, especially on the US State Government website.

According to recent statistics, Ensenada’s crime rate has decreased over the past few years. In 2020, there were only 1.6 homicides per 100,000 people – a significant drop from previous years.

However, this does not mean that you can let your guard down. Petty theft and pickpocketing are common in tourist areas like the downtown district and Papas & Beer nightclub.

Locals are friendly, and harassment is not a major issue, though occasional catcalling can happen. To minimize unwanted attention, it’s best to dress modestly, avoid walking alone at night, and stick to well-lit areas. If using taxis, opt for official services or rideshare apps rather than hailing one on the street.

In easy saying, as in all destinations worldwide, be vigilant of your belongings but don’t be paranoid while traveling in Ensenada Mexico! You attract the force you give out to the world, so relax and enjoy your trip!

Why I never had to ask “Is Ensenada safe?”

Ensenada has no notorious unsafe label compared to Tijuana (TJ). In TJ, I always had to ask everyone if walking on that particular street was safe, but in Ensenada, I never had to do that. It helps that I stayed in an upper-class neighborhood (where most privileged Mexicans live), and in Mexico, I learned that safety comes with a price tag (and a great address).

I also appreciate not getting a lot of attention from locals since, I guess, my looks and Spanish-speaking skills make them think that I am Mexican. For me, this is a gift!

The police are super-friendly

Look, I’ve been living in Mexico since 2018, and I am allergic to police encounters. As a foreign expat in Mexico, I do my best to comply with the rules of this country I now call home and avoid being stopped by the police.

The police in Ensenada were so friendly! I did not even approach them. I was walking by and they started talking to me in English. One shouted, “you must try the cantina two blocks from here.”

As I always trust Uber drivers on where to eat and drink, I knew that the police recommendation of a cantina is legit. I waved back (without engaging or talking) and headed to the cantina they recommended.

The few days that followed, I always find myself asking the police for travel and food recommendations, which was unusual for me. I avoid the police all the time, but in Ensenada, they made my trip easier!!

The locals will always say hi, especially if you are holding a camera

I work in digital content creation so I always travel with A LOT of camera gears. In Ensenada, I walked around with a big bag that does not look fancy as I don’t want to draw attention.

Most of the time, I’d stop to try street food in Ensenada and take pictures/videos on the side discreetly. The taqueros were posing from the shots and were even saying hi to their families. They thought they’d appear on TV!!!

It was so funny as I’ve been to many countries where they don’t like cameras (like Morocco) but in Mexico, they will always volunteer to be models!

There is a lot of Chinese and Asian culture in Ensenada Mexico

Like Mexicali and Tijuana, there is a big Chinese influence in Ensenada. It was also one of the motivating factors why I visited this city. There are many Chinese and Asian restaurants owned by Chinese immigrants!

In the late 1800s, many Chinese immigrants were brought over to work on the railroads and in agriculture. Over time, they established their own community in Ensenada and made lasting contributions to the city’s culture.

One of the most notable contributions is Ensenada’s famous cuisine. The fusion of Mexican and Chinese flavors can be seen in dishes like chow mein tacos and egg rolls with jalapeño sauce.

And don’t forget about the iconic fortune cookies that are handmade at a local factory using traditional methods passed down from generations of Chinese families.

Today, you can explore the legacy of Chinese immigration through landmarks like La Bufadora Arch, which was built by a Chinese immigrant named Wong Foo in 1932.

Is Ensenada safe at night?

Now this was not as bothering for me as it was in Tijuana. Since I never felt unsafe in Ensenada, I walked at night all the time. Of course, I still asked the locals in my hotel if it’s OK to walk. Given that I was staying in an upscale neighborhood (not touristy, more of a residential area), it’s always safe to walk.

Ensenada was full of life at night and there were always cars on the street. People are walking til late (even children!) so I never had to worry about walking alone at night in Ensenada. It was just cold (at the time of my visit) so most of the time, I took the Uber at night!

Is Ensenada safe for families with kids?

If there’s one thing you have to know about traveling to Mexico as a family, Mexico loves children! My son was born here and he’s gotten nothing but five-star treatment in all parts of the country.

Ensenada is a great destination for families—it’s safe, welcoming, and packed with fun activities for all ages. The city has a low crime rate, and tourist areas like the waterfront, beaches, and wineries have a strong police presence, making it a comfortable place for parents traveling with kids. While Baja California has a Level 3 travel advisory, Ensenada itself doesn’t have specific warnings, and most visitors have a trouble-free experience.

One of the best things about Ensenada is its laid-back atmosphere. Locals are friendly, and the city is used to hosting families, so you’ll find plenty of kid-friendly spots. The beaches are clean and safe, with gentle waves perfect for little ones. If your family loves nature, whale-watching tours are a must—seeing these massive creatures up close is unforgettable. For a more hands-on experience, visit La Bufadora, a natural marine geyser that will wow the kids.

Safety-wise, it’s best to stick to tourist areas, avoid walking alone at night, and keep valuables secure. If you’re driving, use the toll road for a smoother and safer ride. Also, pack motion sickness remedies if you plan on boat tours—ocean swells can be strong. With a little planning, Ensenada is a fantastic place for a family adventure, blending relaxation, culture, and outdoor fun! Need help planning your trip? I’ve got plenty of tips.

Is it safe to drive to Ensenada from the USA?

Driving from the USA border to Ensenada is generally safe, especially if you stick to the toll road (Highway 1D). I drove all the way to San Diego after my trip in Ensenada and it’s the same highway. And I did this by myself! This scenic route is well-maintained, patrolled, and widely used by tourists and locals. Thousands make the trip daily without issues. To stay safe, avoid driving at night, as visibility is lower and roadside assistance is limited.

Have Mexican car insurance, since U.S. policies don’t cover accidents in Mexico. Keep cash for tolls (about $6 USD total) and fill up on gas before leaving the U.S. or in Rosarito. Traffic near Tijuana can be chaotic, so drive cautiously.

If you need directions, download offline maps since cell service can be spotty. Overall, the drive is smooth, safe, and beautiful, offering stunning ocean views along the way.

Safe Areas To Stay in Ensenada, Mexico

Here are some of the safest areas to stay in Ensenada, along with why they’re great spots for visitors:

• Stay in Zona Playitas if you want ocean views and a peaceful vibe: This area is home to Hotel Coral & Marina and Torre Lucerna Hotel Ensenada, both offering secure, well-patrolled accommodations. It’s a quiet, upscale part of town with stunning ocean views, making it perfect for families or solo travelers looking for a relaxing stay.
• Stay in Valle de Guadalupe if you love wine and boutique hotels: If you’re into wine country charm, this is the place to be. Entrevalle Hotel Boutique is a highly rated spot in the valley, offering a safe, secluded escape surrounded by vineyards. It’s ideal for couples or anyone wanting a laid-back, scenic getaway.
• Stay in La Fonda if you want a rustic beachside experience: This area is known for its cozy, beachfront charm, and La Fonda Hotel & Restaurant is a great pick. It’s safe, quiet, and perfect for travelers who want to wake up to the sound of waves.
• Stay in California Villas y Hotel if you want a budget-friendly stay near the highway: Located along the Tijuana-Ensenada Highway, this spot is safe and convenient for road trippers. It’s a simple, affordable option with easy access to Ensenada’s attractions.

Safety tips for Ensenada Mexico

Here are some useful safety tips for traveling to Ensenada, Mexico:

• Use Ubers instead of street taxis – Official taxis in Ensenada don’t always have meters, and some charge extra fees. Uber is safer, cheaper, and more reliable, with prices shown upfront. It also reduces the risk of getting lost or scammed, ensuring you get to your destination comfortably and securely.
• Don’t leave valuables unattended at the beach – Ensenada’s beaches are safe, but theft can happen if you leave bags or phones unattended. If you’re swimming, keep valuables close, use a waterproof pouch, or leave items with someone you trust. Avoid bringing too many expensive belongings to the beach to minimize risk.
• Be mindful of over-friendly strangers – Locals are welcoming, but some pretend to be helpful to overcharge tourists or lead them to expensive shops. If someone seems overly eager, politely decline and do your own research. Stick to trusted vendors, tour guides, and restaurants to avoid being pressured into overpriced purchases.
• Stick to well-lit areas at night – Ensenada is safe, but some streets get quiet and isolated after dark. Walking in groups or staying on main roads with businesses makes a difference. If heading to a restaurant or bar, choose busy areas and avoid wandering into dimly lit or less populated streets.
• Drink bottled water – Tap water in Ensenada isn’t always safe, and drinking it can cause stomach issues. Stick to bottled or purified water, which is easy to find at convenience stores and restaurants. If buying drinks with ice, check if the establishment uses purified ice to avoid potential contamination.
• Avoid flashy jewelry and expensive accessories – Wearing designer sunglasses, watches, or jewelry can make you stand out. While petty theft isn’t common, it’s smart to blend in and avoid unnecessary attention. Carry only what you need and use a crossbody bag or money belt to keep valuables secure in public areas.
• Use toll roads when driving – The toll road from Tijuana to Ensenada is safer, smoother, and better maintained than the free road. It has fewer potholes, police patrols, and emergency assistance. Keep cash or pesos handy for toll booths, and avoid nighttime driving when visibility is lower and roadside services are limited.
• Be cautious with seafood – Ensenada’s famous fish tacos are incredible, but food quality varies by vendor. Stick to popular and well-reviewed spots instead of random street stalls. If unsure, avoid seafood with a strong fishy smell or places with poor cleanliness. Always check reviews or ask locals for restaurant recommendations.
• Many people speak English in Ensenada, especially in tourist areas, so communication won’t be a major issue.
• Do not travel to Ensenada without insurance: Accidents happen, and medical care can be expensive. Having travel insurance that covers health emergencies, theft, and vehicle incidents can save you from unexpected costs. Check that your policy includes Mexico coverage, and carry digital and physical copies for quick access.

✈️ Ready to travel to Ensenada Mexico solo? This blog thrives on reader questions, so feel free to ask questions about Ensenada solo travel using the comment box below. You can also sign up for 1-on-1 solo travel coaching with me if you need more help!