This National Day season, Pocky is serving up a nostalgic crunch in honour of Singapore’s 60th birthday with the launch of two exclusive local flavours: Pocky Durian and Pocky Ondeh-Ondeh. Infused with real durian and coconut, these limited-edition treats reimagine the iconic snack through the lens of beloved local flavours.
Inspired by the King of Fruits, Pocky Durian delivers a bold and creamy punch with every bite, while Pocky Ondeh-Ondeh pays tribute to the classic kueh with rich pandan, coconut, and palm sugar notes—each stick a satisfying fusion of tradition and fun.
Beyond the flavours, Pocky is deepening its connection with local culture through special SG60 partnerships. In collaboration with The Projector, Singapore’s leading indie cinema, Pocky is co-presenting a special screening of a home-grown film that spotlights local narratives on the big screen. Meanwhile, a tie-up with Kopitiam SG introduces a nostalgic Heritage Set, pairing traditional breakfast favourites with the new Pocky flavours for a uniquely Singaporean snacking experience.
The Pocky Durian and Pocky Ondeh-Ondeh flavours are now available at major supermarkets, convenience stores, Kopitiam outlets islandwide, and online from RRP $1.83—but only for a limited time.